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News
17 August 2010
GlaxoSmithKline, one of the world's leading research-based pharmaceutical and healthcare companies, has signed on with Primedia Unlimited subsidiary X/procure®....[More]
09 July 2010
Primedia Unlimited subsidiary X/procure® has ensured that Genop Healthcare has direct access to more than 1250 pharmacies...[More]
28 June 2010
I went on a rant the other day regarding the cost of the 2010 World Cup versus all the critical needs South Africa is facing and whether or not the most vulnerable of this country would gain anything...[More]
03 June 2010
3rd June 2010, Johannesburg South Africans SHOUT out against crime – and makes a difference! SHOUT, the civil society anti-crime movement led by prominent South African musicians...[More]
19 May 2010
It's exactly one month before one of the biggest sporting events in the world kicks off in South Africa – the 2010 FIFA World Cup...[More]
04 May 2010
Constable Mungur and his team’s rise to the ‘Star of the Stars’ was well deserved, not only for yet another bust, but also for refusing a bribe of R4 040 from the suspects...[More]
29 April 2010
The crime tip-off service, Crime Line on Tuesday reaffirmed its anonymity, encouraging the public to continue to blow the whistle on crime without fear of being targeted by criminals...[More]
06 April 2010
The year-long advertising contract tasks X/procure® to ensure that pharmacists are aware of the product and its benefits...[More]
18 March 2010
X/procure® has been commissioned by Genop Healthcare for Allergan to heighten awareness of the launch of their new glaucoma eye drop, GANFORT®....[More]
15 March 2010
Thousands of rands of drugs have been seized and scores of arrests have been made following a series of swoops on drug dealers, peddlers and users as a result of tip-offs...[More]
01 March 2010
Targeting the decision-making pharmacists, the Magic Flora campaign aims to create brand awareness...[More]
17 February 2010
The new campaign strategy is pinned on the basis of continuing to boost brand awareness...[More]
12 February 2010
"We believe Benzac’s presence on the system improves brand awareness and effectively communicates its Unique Selling Points to the purchase decision maker..."[More]
04 February 2010
OmniMed selected X/procure®‘s digital advertising platform based on its extensive footprint in pharmacies across the country and unique ability to...[More]
29 January 2010
The sheer volume of processed orders is evidence that the South African pharmaceutical industry is alive and kicking.[More]
12 January 2010
"These valuable tip-offs have helped our Intelligence to follow on some of the leads and ultimately apprehend the perpetrators..."[More]
05 January 2010
It is the largest number of weapons and ammunition seized in one swoop...[More]
20 December 2009
Crime Line is now really starting to get to the syndicates...[More]
11 December 2009
In essence, this mobile technology is transforming the future of how pharmacists and doctors will interact with reps...[More]
07 December 2009
Gauteng Police have made a major breakthrough following an anonymous tip-off to Crime Line about burglars...[More]
24 November 2009
Crime Line's “special focus” forms part of the annual 16 days of activism against abuse of women and children campaign. It kicks off next week and runs until December 10...[More]
09 November 2009
Natural products Maximor and Maxislim have, for the first time, partnered with procurement software specialist X/procure® to execute an intensive 12 month advertising campaign...[More]
19 October 2009
"X/procure® provides American Piercing Systems an ideal opportunity for targeted advertising and awareness building for Studex..."[More]
28 August 2009
Alcon Laboratories has extended its advertising campaign on Primedia Unlimited’s electronic procurement leader X/procure®. The campaign leads into the ocular allergy season...[More]
26 August 2009
"We wish Deon and Lourens well in their new ventures and wish to thank them both for their hard work, dedication and loyalty..."[More]
05 August 2009
Intercare Medical and Dental Centres (Intercare) have chosen X/procure®’s electronic procurement system to ensure the control of its purchase formulary for the company’s chain of centres...[More]
03 August 2009
"Despite difficult conditions and an average price increase of 10% from manufacturers, we continue to grow our orders well in excess of inflation...”[More]
20 July 2009
"It’s quite simple. Launching a new brand through the X/procure® platform results in a direct communication channel to the pharmacist and stocked pharmacy shelves..."[More]
13 July 2009
Innovate, evolve and lead! Humor Diagnostica embraced technology when seeking to make greater impact, with less capital outlay...[More]
02 July 2009
"Pharmacists are made aware of the benefits of Colgate Total Toothpaste and urged to stock up their outlets in time for consumer demand..."[More]
29 June 2009
According to SAFACT the pirate operation had the potential to cause almost R500,000 worth of damage per month to legitimate businesses and content owners. The street value of the seized discs is estimated at R150,000 to the pirates...[More]
23 June 2009
"we view our platform as an exceptional complementary medium to direct-to-consumer (DTC) campaigns, ensuring that the pharmacies are prompted to order the Vital brands in the face of consumer demand..."[More]
08 June 2009
"An intricate understanding of our market, combined with our technical expertise has awarded us a Technology Top 100 winning status..."[More]
25 May 2009
“Our Level 2 rating is particularly significant for our customers as, in terms of the current codes, customers are able to recognise 125% of their spend…”[More]
20 May 2009
A one year deal between Atka Pharma and the electronic procurement specialist, kicks off with an Intervention advertising campaign for its liquid Immunodulator called Biobalance Immunova...[More]
18 May 2009
Ilvico hits the shelf just in time to create brand awareness as the cold and flu season is picking up. X/procure®’s electronic advertising targets the pharmacist directly...[More]
05 May 2009
"They utilise the medium to announce new products, boost an existing product or, in the case of front shop items, communicate specials on offer directly to pharmacies.” says JD Henderson[More]
15 April 2009
“X/procure® is a vital partner in gaining access to pharmacy procurement decision makers at a crucial point in the ordering process...”[More]
26 March 2009
X/procure®s managing director Deon Lewis was featured on CNBC Africa, to discuss the company's recent achievement in the Technology Top 100 Award.[More]
10 March 2009
Sergeant Lydia Pule is the first recipient of the Crime Line Star of the Stars award...[More]
03 March 2009
Of the 250 entries into the awards, 75 companies, both established and emerging, qualified for placement... there were just fifteen winners, and we are extremely proud to be one of the fifteen...[More]
18 February 2009
Crime Line has arrested 635 persons and has seized R24.8 million worth of goods since June 2007...[More]
28 January 2009
Norgine Pharmaceuticals has again renewed its partnership with Primedia Unlimited subsidiary, X/Procure®....[More]
23 January 2009
Sanofi-Aventis & Winthrop has signed an initial three month contract to advertise eight of its brands on the X/procure® system,...[More]
14 January 2009
Cipla Medpro continues to entrust the promotion of its brands through procurement specialists X/procure®...[More]
01 December 2008
In partnership with Adcheck Mobile and Microsoft, X/procure® have revolutionised mobile rep and territory management software...[More]
24 November 2008
South Africa has become the first country on the African continent to be awarded a seat on the board of directors of Crime Stoppers International (CSI) following the success of Primedia’s Crime Line SMS tip-off service...[More]
17 November 2008
An equity deal signed by the Mineworkers Investment Company (MIC), Primedia and Brait...[More]
17 November 2008
This is the first of a series of pictures of wanted criminals. We hope to get pictures out of South Africa’s ten most wanted criminals within the next few weeks. We will also be doing a similar campaign for the Western Cape’s most wanted criminals shortly...[More]
21 October 2008
"if there is enough information in the tip-offs we receive from the public, we can make a big difference in the fight against crime..."[More]
02 September 2008
Galderma Laboratories has commissioned X/procure© to execute an intensive one month advertising campaign to launch its new product, Clobex® Shampoo, to the South African pharmaceutical market...[More]
01 September 2008
Born in 2001, X/procure® Software recently topped R20 billion in orders processed. This represents a fantastic achievement in anyone’s books, especially for a company a mere seven years young...[More]
18 August 2008
One of the biggest challenges for X/procure® is that of “protecting our intellectual capital and always staying one step ahead of our competitors…[More]
08 August 2008
This first bonus payout is as a result of X/procure® having recently achieved the R20 billion order processing mark and in celebration, X/procure® decided to award these bonus X/points™...[More]
08 August 2008
Primedia Unlimited subsidiary X/procure® has surpassed the R20 billion order processing mark, and shows no signs of slowing down. Since its inception in 2001, X/procure® accolades have stemmed largely from the electronic processing of pharmaceutical orders through the system, not including revenue gained from advertising on the electronic platform...[More]
07 July 2008
"...our partnership with X/procure® will allow us to fulfil our global vision of becoming Partners of Choice. X/procure’s® system provides us with the ideal opportunity to create added awareness of our products and to be a dominant presence in an otherwise already cluttered pharmaceutical environment..."[More]
01 July 2008
Supplier Plus enables The German Hearing Institute to upload its product and price catalogues onto X/procure®, making the information available to key purchasers in more than 1200 pharmacies countrywide...[More]
17 June 2008
"Success is evident in how X/procure®’s offerings have assisted in continual growth experienced by Cipla..."[More]
09 June 2008
"Our decision to partner with X/procure® hinges on a few reasons..."[More]
02 June 2008
A Week-long anti-crime clampdown... has resulted in scores of arrests for crimes including possession of drugs, sexual abuse and armed robbery...[More]
09 May 2008
"We appeal to the public to make use of ‘Operation Speak-up’..."[More]
07 May 2008
X/procure®’s ability to provide high impact in terms of creating the awareness enabled our launch to the market...[More]
17 April 2008
The main reasons for these pharmacies joining X/procure® was excellent service delivery, reliability and an overall attractive product and offering...[More]
10 April 2008
A win-win situation for all involved... [More]
12 March 2008
"our clients rated various aspects of our system significantly higher than those of our competitors..."[More]
11 January 2008
X/procure® Delivers X/points™ Payout in Excess of R240 000 to Pharmacies...[More]
26 November 2007
"It’s a fantastic achievement which is reiterated by the energetic vibe of our team...”
14 November 2007
"So far, through dipstick research, the increased awareness levels of both Concor and Diabion have been exceptional...”
02 November 2007
"Pharmacists rely on it for procurement of stock, up-to-date product information, availability of alternate products and accurate pricing. Now we are providing an additional reason for pharmacists to use our ordering system...”[More]
10 September 2007
Now, in 2007 its Version 3 pharmacy software interface has been completely revamped making it faster, better, simpler to use giving both pharmacists and advertisers further value added benefits...
23 August 2007
X/procure®, the advertising procurement system directly targeting pharmacists has launched a campaign for Sandoz, one of the world’s leading generics pharmaceutical companies... [More]
16 August 2007
X/procure® has been instrumental in our growth. Its innovative ideas and unique features have assisted us to reach and exceed our advertising objectives with many of our products...[More]
15 July 2007
"...branding vehicles is an effective means to increase the company’s visibility while the team is out supporting and proactively ensuring all client systems are functioning correctly..."[More]
29 June 2007
“We are pleased with the faith that Pharmaplan has demonstrated in our offering and are positive that this persuasive campaign will achieve the results they are looking for..."[More]
25 June 2007
“My team joins me in congratulating our two appointments. Both are forging their relationships at a very exciting time in our company’s growth and development..."
14 June 2007
Bio-Oil continues to market aggressively and has recently signed up with Primedia Unlimited subsidiary, X/procure®, in order to communicate directly with the pharmaceutical industry...[More]
12 June 2007
To increase awareness of the division’s products, Pfizer has enlisted the skills of software company, X/procure®, to advertise its range directly to pharmacists...[More]
23 May 2007
X/procure®’s Complimentary Intervention advertising platform will be used to allow for the Reuteri product to be prompted onto the pharmacist’s computer screen at the same time he or she would prescribe an antibiotic, ensuring top of mind awareness...”
07 May 2007
Adcock Ingram describes this media platform as being key to Adcock Ingram’s success as it targets the pharmacists who hold the power to change patients’ decisions...[More]
02 May 2007
"With X/procure® you’re communicating directly with the decision maker and have the ability to promote a variety of brands throughout the year, using its different advertising options..."[More]
23 April 2007
On speaking on his decision to re-sign with X/procure®, Dougy describes the team at X/procure® as an extension of Norgine’s sales and marketing force...[More]
21 April 2007
"We’ve enjoyed a successful association with X/procure® and our pharmacy personnel find the ordering system a great tool in streamlining our in-house ordering procedures..."[More]
13 April 2007
"We have enjoyed an excellent relationship with the company and are very pleased that we will be continuing the association...”[More]
12 April 2007
"We strive to remain at the forefront of technology in our industry and are thrilled that our efforts have once again been rewarded..."[More]
06 December 2006
"X/procure® is an evolutionary company that has broken boundaries in terms of advertising and technological progression..."[More]
15 November 2006
X/procure® has extended its offering from selling advertising on Ordering Systems to include advertising options at both Dispensing and Point of Sale Systems...[More]
24 October 2006
"Our system allowed targeted communication to reach pharmacists directly, thereby educating and reminding them about Movicol as an alternate means of treatment. The results speak for themselves!...”[More]
23 October 2006
"At point of order, we ensured that the majority of Cipla generics were visible to the pharmacist, reinforcing the brand, increasing the propensity of ordering and maintaining top of mind awareness..."[More]
17 August 2006
The exclusive space ensured that Abbott had maximum advantage over its competitors, preventing them from advertising in that category...[More]
04 August 2006
"We were tasked to familiarize pharmacists countrywide with Ranbaxy’s logo, and to align the brand with its quality and trustworthy products...”[More]
16 June 2006
"we are thrilled that from now on, all dispensary items will be ordered through our system. X/procure® will save Clicks Pharmacies a large amount of time and money which would otherwise be spent calling various wholesalers and manufacturers for competitive quotes..."[More]
20 April 2006
Kicking off the campaign in February meant that pharmacists were educated on the need to order vaccines early, resulting in sales being driven through the X/procure™ base...[More]
04 April 2006
Aided by X/procure®,Myprodol has become one of the largest pharmaceutical products countrywide in terms of Moving Annual Turnover (IMS Data 2005)...[More]
20 March 2006
X/procure® has grown our visibility and awareness in the pharmacy and due to “no-marketing to consumers” legislation constraints on the S2 products it was a powerful tool to advertise to the pharmacists...[More]
21 November 2005
X/procure® named a finalist for a Technology Top 100 Emerging Companies Award in the ‘Minister’s Award for Overall Technology Excellence: Small Enterprise 2005/6’ category...[More]
30 August 2005
Leading e-commerce ordering portal and electronic advertising provider to the pharmaceutical industry, X/procure® Software SA has attracted investment from Primedia Unlimited, the exciting and innovative division of media giant, Primedia Ltd...[More]
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